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Brevard County-based Health First Health Plans Expands Three Decades of Experience and Service to Central Florida

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Brevard County-based Health First Health Plans Expands Three Decades of Experience and Service to Central Florida

A New Low-Cost, Locally Serviced Health Plan Option Now Available  

When you need car repairs – you naturally want someone who understands your particular make and model. When you need a shoulder replacement – you look for an experienced surgeon who specializes in … well … shoulders

When you’re looking for a health plan, doesn’t it make sense to seek a company that’s locally-owned and operated, backed by decades of experience, staffed with your neighbors – customer service agents who live near you (not out of state or country) who will provide the very best knowledge of local medical providers and available services? 

Central Floridians have been asking for a better option, and now they have one.      

With more than 60,000 members and nearly three decades of local customer-centric experience, Brevard County-based Health First Health Plans will expand its low-cost health insurance services to five new Central Florida counties. 

Beginning Jan. 1, 2024, Health First Health Plans’ services, which will also include access to the AdventHealth network, will now be available in Lake, Orange, Osceola, Pasco, and Polk counties.  

Enrollment officially opened on Wednesday, Nov. 1, during the federal Marketplace Open Enrollment period. Plans will provide more low-cost Individual and Family Plan options for Central Floridians to stay healthy. These plans are available to those who need health insurance and do not have coverage available through an employer or government programs such as Medicare or Medicaid.  The Affordable Care Act makes income-based subsidies and reduced out-of-pocket expenses available to assist with the costs of comprehensive health coverage.   

Officially launched in 1996, Health First Health Plans, one of the very few not-for-profit health plans in the state of Florida, has provided a variety of high-value, low-cost services, including a network of more than 4,000 providers and dozens of acute care and office-based medical services in Brevard, Volusia, Indian River, Flagler, and Seminole counties. 

The expansion of services is geared toward meeting the needs of a rapidly growing region for families and individuals seeking high-quality, low-cost health plans and services …  all provided by fellow Central Floridians.  

“Health First Health Plans has proudly served more than 60,000 members – our friends, family members, neighbors, and associates across Central Florida and the Space Coast for more than 25 years. It’s no secret that the Central Florida region is one of the nation’s fastest-growing destinations and, as our state grows, we too want to help meet the needs of our communities with services to help keep Florida healthy and well,” said Matt Gerrell, Health First Health Plans president.

Health First Health Plans president Matt Gerrell

“We’re excited to offer a variety of plans and options for cost-conscious individuals and growing families in these new communities, all tailored to meet their needs with a personal, convenient, and connected level of care and service. Perhaps most importantly, our valued members will be served by local, Central Florida-based customer service representatives and agents. From a customer satisfaction standpoint, it just makes sense that our Central Florida-based members will always be speaking with fellow community members when asking questions about benefits or requiring assistance with upcoming appointments or procedures,” Gerrell continued. 

Health First Health Plans are designed to manage healthcare needs with access, ease, and excellence with plans to fit every budget, wellness goal, and lifestyle. Depending on the chosen plan, physical and mental health benefits include fitness allowances, pediatric dental care, mental health treatment, and even virtual health and urgent care options.

Health First Health Plans is part of Health First, Florida’s only fully integrated delivery network system which consists of a medical group, four hospitals, and wellness services. 

To learn more about Health First Health Plans visit: hf.org/healthplans

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